This bag was created to spread awareness and education behind the holiday Juneteenth. Juneteenth is a holiday commemorating the end of slavery in the United States. This bag was designed by Amadou Dia (Louisville City), and Zach Herivaux (Birmingham Legion) with the help of graphic designer Sara Molina.
With each purchase of a bag, 50% of the proceeds will be donated to the mens soccer program at Fisk University, a Historically Black College & University (HBCU), 25% will be donated to a local charity or non-profit in each club's market where the bags are sold. The remaining 25% will be direct to the BPA to help fund future initiatives.